Customer discovery is absolutely crucial for your startup and is not merely a preliminary step. If done well it can ensure you build a product that resonates strongly with the target market and is ultimately a success.
As your startup grows, the complexity and demands of financial management increase. This guide provides an approach to developing your finance team to ensure financial health. Includes typical salaries and suggests key questions CEOs should ask at each stage.
Preparing an effective exit strategy is critical for founders wishing to exit their business. Here we explain exit options, how to prepare for an exit and post-exit considerations.
A video explainer on the three financial statements: Profit & Loss (Income) Statement, Balance Sheet and Cash Flow Statement. Outlining what they are, how they are typically structured, along with some key terminology.
Setting up your business and finance function effectively can help make the day-to-day running as streamlined as possible. This guide explores how to choose your business structure, manage financial operations and highlights some useful tools too.
If your startup is in distress, the decisions you make can significantly influence whether your business will recover or decline further. This guide is designed to provide you with the essential steps needed to stabilise a distressed situation.
An overview of the different fundraising stages your business may go through and the key commercial milestones you should achieve in preparation for each stage.
A pitch deck is a key fundraising document that helps investors make an investment decision. Here we explain how to create a pitch deck for investors that showcases your business, its potential for growth & potential investment return. Includes a downloadable template.
SMEs and startups that are pushing the boundaries of innovation may be able to source funding from the UK government's Research and Development (R&D) tax relief scheme. Here we demystify R&D tax relief, highlighting the benefits, eligibility criteria, and how to navigate the application process.
Securing investment is a critical step for any startup and the investment committee meeting is a key milestone in this process. This article discusses essential questions you might face and provides insight to help you confidently answer these questions. Includes a downloadable guide.
Understanding pre-money and post-money valuations is important when determining how much of your company you sell to investors and at what value. In this article, we aim to demystify these concepts, with practical examples, to highlight the impact on your Cap Table.
Share options are a useful tool for businesses to align the interests of their employees with the long-term success of the company, while helping attract top talent. But what are the options and how do you ensure you're compliant?
How can the Seed Enterprise Investment Scheme (SEIS) and the Enterprise Investment Scheme (EIS) help you navigate the funding landscape in the UK? This article explores eligibility, criteria, process and best practice.
Securing the right investors for your startup is a key step to help grow your business. This introductory guide provides details on how to find investors, with a focus on understanding different types of investors and leveraging the UK's specific opportunities and schemes.
Market sizing estimates the total potential sales or demand for a product or service in a specific market, helping businesses understand the size of the opportunity they aim to capture. But how do you begin to put this together? In this article we break it down for you.
What is financial risk management and how does it play a role in safeguarding a company's financial health? Here we explain the essentials alongside some useful frameworks to use for your own risk analysis.
Understanding and monitoring finance KPIs is essential for navigating growth and managing resources effectively. Here are our top 10 essential finance KPIs that will enable you to monitor your company's financial health.
The 13-week cash flow forecast is a vital tool during the early phases of a company or during heavy periods of growth. Here we detail the essential elements to include, and provide a downloadable template to get you started.
Financial forecasts help predict your business’s financial direction. They show the overall growth trajectory of your business, while also pinpointing potential cash flow hurdles. In this article we explain what a financial forecast is, while offering insight into building your own.
Understanding and managing your cash flow is crucial, especially in the early stages of your business. Here we outline the basics in terms of tracking, improving, calculating and managing cash flow for your business.
Starting and successfully running a startup is incredibly challenging. We've been there! So we understand the idiosyncrasies, frustrations and challenges. That's why we decided to create a one stop shop for financial, fundraising and business information, helping you and your company succeed.
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